Work with The Evolution Collective Inc.
Narrative Design for Strategies That Have to Move
Diagnose where meaning is breaking down, align the leaders carrying the message, and turn strategic direction into coordinated behavior.
The Evolution Collective Inc. helps leadership teams communicate in ways that create clarity, consistency, and momentum across the organization.
By turning unclear messaging into a clear, consistent approach, we help teams understand what matters, trust what they hear, and move forward together.
We promise increased business performance through stronger leadership communication.
Choose the Work That Matches the Moment
Some organizations need a focused diagnosis. Others need a leadership team to resolve competing interpretations in the room. Some need sustained narrative guidance across a longer change effort.
Every engagement with The Evolution Collective Inc. begins with the strategy, the people responsible for carrying it, and the decisions or behaviors that must change.
Start with the Strategy Drag Scan™
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Start with the Strategy Drag Scan™ ⚙️
Start Here
Find Where the Strategy Is Losing Meaning and Momentum
The Strategy Drag Scan™ is a focused diagnostic for one live strategic initiative. It reveals where clarity, leadership consistency, decision translation, reinforcement, or sponsor capacity may be slowing progress.
The scan includes:
An 8 to 10-minute sponsor intake
Review of one or two core strategy or communication materials
A focused analysis across five strategy-drag conditions
A 20 to 30-minute findings readout
A one-page drag snapshot for qualified sponsors
A recommended next move
This is best for organizations with a defined strategy, an accountable sponsor, an identifiable leadership group, and a need to make progress within the next three to six months.
Strategy Drag Scan™ Investment: $2,500
The full fee is credited toward Make Strategy Move™ when the engagement is contracted within 60 days.
It may be included by invitation for sponsor-qualified organizations actively considering the full engagement.
Make Strategy Move™
Turn Competing Leadership Messages Into One Clear Story That Drives Decisions and Action.
Make Strategy Move™ is a customized leadership working engagement for one high-stakes strategy. It gives 8 to 20 leaders the structure, language, and tools to resolve competing interpretations and carry the strategy consistently across the organization.
Sponsor intake and success definition
Core strategy and communication-material review
Focused participant pulse
Up to three stakeholder interviews
Customized full-day facilitated workshop
Core Strategy Story
Leadership Message Map
Signal-to-Decision Map
Audience meaning and risk guidance
Leader talking points and conversation prompts
30-Day Carry Plan
Sponsor debrief and 30-day learning review
Strategic Narrative Advisory
Protect the Story as the Strategy Meets Reality.
Strategic Narrative Advisory supports sponsors and leadership teams across multiple initiatives, phases of change, or high-stakes communication moments.
EvCo helps leaders observe how the strategy is being interpreted, strengthen the signals that reinforce it, and adjust the narrative as new information, resistance, and decisions emerge.
Best for organizations navigating sustained transformation, multiple linked initiatives, executive transition, integration, or a strategy that requires continued narrative stewardship.
Custom scope based on the number of initiatives, leaders, operating moments, and length of support.
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“Aleya’s energy is absolutely magnetic, she does not just speak about story-driven leadership, she embodies it. After six months of guiding this incredible group through our leadership journey, I could not have imagined a more powerful way to wrap things up. Aleya’s SPARK framework and storytelling strategies gave our participants tangible, meaningful tools to engage their teams, build belonging, and lead with authenticity. She reenergized our group and reminded us all why leadership rooted in purpose and story is so impactful.”
Director, A National Sports Organization
Make the Value of the Business Easier to See, Believe, and Act On
During an acquisition, funding round, strategic partnership, or valuation event, the business may be performing better than the market understands. Value Amplified clarifies the story, evidence, and differentiation that help buyers, investors, partners, and stakeholders recognize what the company is worth.
The Work May Include
Strategic narrative audit
Buyer or investor perspective mapping
Value story and controlling idea
Differentiation and proof architecture
Pitch, deck, website, or sales-message development
Leadership alignment around the value narrative
Speaking and Leadership Experiences
Aleya Harris delivers keynotes and extended learning experiences that introduce leaders to Narrative Design and help them apply the ideas to a live organizational challenge.
Programs are designed for conferences, leadership meetings, associations, executive gatherings, and organizations that want practical insight delivered with energy, candor, and memorable storytelling.
AUDIENCES LEAVE WITH
A clear explanation of why strategy loses meaning as it travels
A practical way to connect narrative, signals, beliefs, and behavior
Questions and tools they can use in their next leadership moment
Your Strategy Is Ready.
Is Your Organization?
Find where the message is breaking, align the leaders carrying it, and give the organization one clear story it can move with.
Frequently Asked Questions
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Internal communications is a valuable partner in this work. EvCo aligns the leadership narrative, meaning, and behavior architecture that the communications team can carry through its channels and plan.
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Yes. EvCo focuses the leadership signal, constructed meaning, and behavior commitments that the existing change plan needs to move.
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The strongest engagements begin with an established strategic direction. EvCo helps leaders make that direction clear, credible, usable, and visible in decisions.
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Make Strategy Move™ is designed for 8 to 20 leaders. Larger groups, broader stakeholder research, and organization-wide rollout require a custom scope.
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The Strategy Drag Scan™ routing form is the fastest path for a live initiative. Advisory, speaking, partnerships, and high-stakes value inquiries can be submitted through the Contact page.
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The team uses the 30-Day Carry Plan, observes where the story holds or shifts, and completes a learning review. The sponsor can continue with Strategic Narrative Advisory when the initiative needs deeper support.